Internal and External Search Engine Optimization (SEO) is the process of developing your website structure as well as content such that your customer would be able to locate your web-site via search engine easily. Also termed as organic search, Switch will tailor your web-site to improve your search engine rankings and conversion rates using the most effective keywords possible in your market.
We are sensitive to your needs, budgets as well as the competitive landscape and will advise accordingly. Switch constantly keeps abreast to the latest SEO tools as well as the latest SEO techniques. Alot of successful ‘experts’ claiming huge success utilizing techniques in the 2005 and the 2007 may very well be useless today or may even be detrimental to your search engine rankings.
Keyword Research, Keyword deployment, Site Structure and development are fundamental and not all inclusive to internal optimization. Other factors such as article marketing, online PR, social media marketing and optimization, keyword audit, traffic audit and evaluation are just some of the many techniques on external optimization performed in Switch Consultancy. Our professional consultants have over a decade of experience in internet marketing to improve your business and do not simply cut out a ‘packaged’ deal with exorbitant cost.
The Search Engine Optimization campaigns are custom tailored to meet your online marketing goals.
- Optimize the structure or design of your site
- Optimize the site architecture – the navigation structure and menu bars
- Editing Content base on specific researched keywords
- Improving web-site codes or tags
- Relevant Link Optimization
- Search engine submission
- Online Publications Release
- Directory submissions